This article originally appeared on Recruiting Daily.
In recruiting we spend a whole lot of time talking about striking the balance between automation and personalization, and how best to blend high tech with high touch. But for all the talk about email blasts, talent communities and employer branding, for some reason it seems like we’re all ignoring what seems to be a pretty obvious solution to what’s become a fairly endemic problem in talent acquisition today.
Imagine if a new SaaS product came out today that could guarantee a 90% open rate within three minutes of being sent. You’d probably pay whatever it takes to get your hands on what sounds to be a silver bullet for sourcing and candidate development.